{"id":12185,"date":"2022-08-04T09:38:41","date_gmt":"2022-08-04T09:38:41","guid":{"rendered":"https:\/\/www.mth-potsdam.de\/?p=12185"},"modified":"2024-06-14T12:14:54","modified_gmt":"2024-06-14T12:14:54","slug":"infotainment-and-in-stream-shopping-how-start-up-jay-is-making-metadata-from-film-production-actionable","status":"publish","type":"post","link":"https:\/\/mth.lipalabs.de\/en\/infotainment-and-in-stream-shopping-how-start-up-jay-is-making-metadata-from-film-production-actionable\/","title":{"rendered":"Infotainment and in-stream shopping"},"content":{"rendered":"\n<p>Sometimes you spot a pair of sneakers in a scene, that pretty red dress the actress is wearing, or a piece of furniture you&#8217;d like to buy later on. Or you wonder where those impressive cliffs by the coast are that one can always see in the background. And what was the name of the actor again who\u2019s playing the supporting role in this film?<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Sometimes you spot a pair of sneakers in a scene, that pretty red dress the actress is wearing, or a piece of furniture you&#8217;d like to buy later on. Or you wonder where those impressive cliffs by the coast are that one can always see in the background. And what was the name of the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12140,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22,21],"tags":[],"class_list":["post-12185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>In-stream shopping with jay &#8211; MediaTech Hub Potsdam<\/title>\n<meta name=\"description\" content=\"The Potsdam-based company transfermedia has now launched jay, a metadata technology offering film production companies and distributors an automated solution for collecting and making data available.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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